The MI7 Funk (that is what other, more stiff companies would call their foundation) rests on three solid Cornerstones.

First there is Focus. While normal distribution in the media industry very often is based upon many products in a geographically small area, we choose to work only with a selected handful of really great products over a much larger territory. This gives us the ability to focus and maintain better service to you as our customer and allows a much higher level of competence for the products we represent. While still being close to our customers we have centralized what really does not need to be locally - such as logistics, finance and IT. In the end, you get the benefits.

The second Cornerstone in the MI7 Funk is Transparency. We allow our customers to manage their own accounts, allowing them to input their current list of equipment to make sure we can always answer their questions. We provide a great deal of feedback to both our re-sellers and manufacturers, including direct access to sales statistics and inventory. In the end we are acting not so much as a normal distributor but more like a true business partner. A business partner you will not want to be without!

Last but certainly not least, the third Cornerstone is "being Innovative" through our choice of people, our unique knowledge of the international media industry, our marketing concepts and the backbone structure and business system.

So, that's the three solid cornerstones that make up the MI7 Funk. Why not four cornerstones you might ask? Well, have you ever seen someone attempting to tip over a pyramid?

Let the Funk rule!